Analysis of Da'wah Messages in the Book Gerimis di Tengah Buai Written by Bunda RAI تحليل الرسائل الدعوية في كتاب Gerimis di Tengah Buai للكاتبة Bunda RAI
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Abstract
This study is motivated by the importance of delivering da’wah messages that are not only theoretical but also systematically and communicatively presented through literary media, particularly narrative-based works. In this context, da’wah literature emerges as an alternative medium that effectively conveys Islamic values in a contextual manner while engaging the reader’s emotional dimension. However, studies examining the classification and characteristics of da’wah messages in contemporary literary works remain limited. This research aims to identify the classification and analyze the characteristics of da’wah messages in the book Gerimis di Tengah Buai by Bunda RAI. This study employs a qualitative approach using content analysis within a library research framework, supported by documentation techniques as the primary data source. The findings reveal that the da’wah messages in the book can be classified into several aspects, namely creed and monotheism, worship and jurisprudence, morality, social aspects, and family. Furthermore, the characteristics of the messages include narrative delivery, implicit meaning, contextual relevance to family life, and a humanistic as well as emotional approach. The novelty of this study lies in its examination of the structure and characteristics of da’wah messages in contemporary Islamic literature using content analysis. The implication of this research indicates that narrative literary works have strong potential as effective written da’wah media in conveying Islamic values in a communicative and relevant manner to society.
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